by Upbeat Marketing | Apr 11, 2012 | Marketing
It’s not often we come across an under-served and under-marketed captive audience. Well, we’ve got one, 77 million-strong, and they have discretionary income, flexibility and high credit scores. They are Baby Boomers! This unique group, which has lived through and...
by Upbeat Marketing | Oct 5, 2011 | Business Growth, Marketing, Social Media
Upbeat often gets asked by clients, “Should I have a blog?” After all, it seems like everyone has one now days. It’s easy to think that your blog will be either uninteresting or get lost amongst all the other blogs in cyberspace. However, putting forth the right...