by Upbeat Marketing | May 16, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
In true Google form, they thrust another update upon us with little to no warning. Fortunately, this is update is pretty cool. Starting mid-May, users will see changes in AdWords to keyword matching and quality score evaluation. Change to Keyword Matching Phrase +...
by Upbeat Marketing | Mar 19, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
Remarketing, while it still looks like a spelling mistake, is a word that’s becoming more and more common. And for good reason. Remarketing is one of the most powerful tools, inside of the most powerful online marketing tool kit…Google AdWords. What is it?...
by Upbeat Marketing | Feb 13, 2012 | Marketing, Search Engine Optimization, Social Media
Yelp is emerging as one of the leading consumer review sites for businesses. It’s growing at 80 percent per year and is receiving high priority from the Google Search Engine. Yelp not only helps businesses increase their SEO but also helps them drive traffic...
by Upbeat Marketing | Jan 30, 2012 | Marketing, Search Engine Optimization, Social Media
Pinterest is a new social media website that allows people to organize and share anything and everything they find on the web. It is basically a virtual pin board. Pinterest allows people to “pin” the things that they see when they are surfing the web instead of...
by Upbeat Marketing | Jan 23, 2012 | Marketing, Search Engine Optimization, Social Media
I’ve been saying that “Content is King” for years. In fact, I’m pretty sure I came up with this phrase (although I’m sure that’s debatable). And now, it appears that the whole cyber world agrees. With the last Google update, the Google Panda Update or Farmer...
by Upbeat Marketing | Nov 14, 2011 | Marketing, Search Engine Optimization, Social Media
Google Adwords is the most powerful marketing tool on the internet, but it’s not simple. Google knows this. That’s why they’ve created agencies to help smaller marketing firms Engage with smaller business (called Google Engage) and it’s why...
