by Upbeat Marketing | Mar 8, 2013 | Branding, Business Growth, Creative Solutions, Lead Generation, Marketing, PR, Products & Services, Review Sites, Search Engine Optimization, Social Media
How many of you reading this post have downloaded an app? I’m guessing nearly every single person. As consumers, we’ve all learned to rely on the convenience of apps to help streamline our daily lives – from business to entertainment, there is an app for just about...
by Upbeat Marketing | Feb 8, 2013 | Business Growth, Creative Solutions, Grassroots Marketing, Marketing, PR, Search Engine Optimization
So, I’ve seen this question come up quite a bit in recently: “How are PR and SEO related?” I think it’s a fair question. So I’ll endeavor an answer. When we talk about Search Engine Optimization, we’re talking about a website, its pages and how those pages appear to...
by Upbeat Marketing | Jan 17, 2013 | Blog Posts, Branding, Business Growth, Creative Solutions, Email Marketing, Lead Generation, Marketing, Podcasts, PR
A podcast is essentially digital media in the format of a recorded radio show created by an informed and impassioned host. Once a podcast, or episode, is recorded, users can listen by downloading or streaming the content onto a computer or mobile device. The...
by Upbeat Marketing | May 10, 2012 | Branding, Business Growth, Event Marketing, Marketing, PR
Every business has one fear in common: making a PUBLIC mistake. But should that be your biggest fear? No. Every company makes mistakes – it’s inevitable! Accidents happen or something slips through the cracks, but it’s the way that the situation is handled that...
by Upbeat Marketing | Feb 24, 2012 | Blog Posts, Grassroots Marketing, Marketing, PR
You spend several hours drafting press releases that urge people to come out to your event or to use your service or product. Then you spend several days sending these press releases out to dozens of reporters. After not hearing back, you spend hours wondering why...
by Upbeat Marketing | Feb 7, 2012 | Branding, Event Marketing, PR, Social Media
Upbeat Marketing is excited to be working with Pecan Street Festival this year! We are honored to be chosen to manage the Public Relations and Social Media aspects of their Spring Show held the weekend of May 5th and 6th. We will be working with local media in order...
