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Support Team Upbeat for the LIVESTRONG Austin Marathon

by Upbeat Marketing | Dec 14, 2011 | Grassroots Marketing, Logos & Websites, Marketing, Non-profit

In 2011, Upbeat Marketing was privileged to execute a grassroots marketing campaign for LIVESTRONG’S local endurance events, the Team LIVESTRONG Challenge Austin and the LIVESTRONG Austin Marathon & Half Marathon. By engaging training groups and local...

The Giving Man Pledge with ATX Man Magazine

by Upbeat Marketing | Dec 14, 2011 | Business Growth, Grassroots Marketing, Marketing, Non-profit

Upbeat Marketing has taken the Giving Man pledge! For the next three months ATX Man is calling Austinites to make a pledge of devotion. Choose something you are passionate about, something you feel convicted to inspire, change or improve and devote your time and...

Optimize Your Email Campaign

by Upbeat Marketing | Dec 12, 2011 | Business Growth, Email Marketing, Grassroots Marketing, Marketing

Most everyone has experienced an email marketing campaign: a thank you for an online purchase, an e-newsletter or e-blast. As a small business owner, it can be one of the most effective ways to increase sales, stay in front of your customers, and get the word out...

Google Boost is Now Google Adwords Express

by Upbeat Marketing | Nov 14, 2011 | Marketing, Search Engine Optimization, Social Media

Google Adwords is the most powerful marketing tool on the internet, but it’s not simple. Google knows this. That’s why they’ve created agencies to help smaller marketing firms Engage with smaller business (called Google Engage) and it’s why...

The Evolution of a Company Logo

by Upbeat Marketing | Nov 4, 2011 | Branding, Business Growth, Logos & Websites, Marketing

Your company logo is a very important part of your overall brand.  In many cases, your logo serves as the first interaction or experience your customer has with your business.  The logo itself can tell the story of your business or capture the personality of the...

Why Should You Have a Blog?

by Upbeat Marketing | Oct 5, 2011 | Business Growth, Marketing, Social Media

Upbeat often gets asked by clients, “Should I have a blog?” After all, it seems like everyone has one now days. It’s easy to think that your blog will be either uninteresting or get lost amongst all the other blogs in cyberspace. However, putting forth the right...
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