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Creating An Advocacy Program For Your Company

by Upbeat Marketing | Oct 2, 2013 | Branding, Business Growth, Creative Solutions, Grassroots Marketing, Marketing

We all are a part of them. Those advocacy or frequent buyer programs with our favorite coffee shop or clothing store. We subscribe to the emails and keep our special little punch cards in our wallets. How can you channel this energy into your business and create an...

A Basic Approach to a Successful Social Media Presence

by Upbeat Marketing | Sep 24, 2013 | Blog Posts, Blogging, Branding, Creative Solutions, Marketing, Social Media

For the sake of this blog post, let’s assume your social media approach for your business could be improved. Let’s also assume that a successful social media presence is a key component to your success in reaching new clients and/or customers.  This blog...

Responsive Design: More Than a Passing Trend

by Suzanne Feezel | Jul 26, 2013 | Marketing, Mobile Marketing

As a business owner you are likely approached every day with the “newest thing” that you must start doing in order to experience success in your industry.  Investing time and resources in trends that will quickly pass away can be detrimental to a company, so it’s...

Free Sites to Measure Your Social Media Activity

by Suzanne Feezel | Jul 11, 2013 | Blog Posts, Blogging, Creative Solutions, Insipiration, Marketing, Productivity, Social Media

Back in the early to mid 2000’s when social media was first getting started, it was difficult to find an accurate way to measure social media progress for your business’ activity online. As a company, you need to measure your social media activity to make...

The Benefits of Google+

by Suzanne Feezel | May 17, 2013 | Blog Posts, Blogging, Creative Solutions, Insipiration, Marketing

Google+ has increasingly become more attractive for businesses to use. This is great news due to Google’s influence online. Google+ was named the second largest active social network in the world in early 2013. Even though Google+ is still behind Facebook, there are...

Patagonia’s “Don’t Buy This Jacket” Campaign

by Suzanne Feezel | May 2, 2013 | Blog Posts, Blogging, Business Growth, Creative Solutions, Insipiration, Marketing, Productivity

At Upbeat Marketing we are always on the hunt for brands that introduce a fresh approach to marketing. We recently ran across a campaign that did just that. We hope this example will inspire you in your marketing efforts, and that it will cause you to pause and...
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