by Upbeat Marketing | Oct 18, 2012 | Branding, Business Growth, Creative Solutions, Event Marketing, Grassroots Marketing, Marketing, Social Media
Many small businesses are faced with the challenge of getting noticed in today’s cluttered marketing environment. With less human and monetary resources small businesses have to use their time, manpower and budgets effectively. So, what is the best way to create buzz...
by Upbeat Marketing | Sep 10, 2012 | Blog Posts, Business Growth, Marketing, Products & Services
Coupon sites such as Groupon, LivingSocial, and MyBestFriendStacey have become a recent trend among local businesses, but are these coupon sites a worthwhile endeavor for small businesses? Many small businesses view coupon sites as a way to increase their customer...
by Upbeat Marketing | Aug 23, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
Increasing local presence on search engines, local listings and citation sites is a must for all businesses, especially local businesses. Gaining a local presence on search engines is simple and straightforward; just claim a location on Google, Yahoo! and Yelp, then...
by Upbeat Marketing | Aug 8, 2012 | Business Growth, Marketing
Summer 2012 has been an exciting season for Upbeat Marketing! We’re thrilled to announce several new clients as well as the move to a new office and two fantastic new additions to our team. Read on to see first-hand how we are growing! Upbeat Client Update As...
by Upbeat Marketing | May 16, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
In true Google form, they thrust another update upon us with little to no warning. Fortunately, this is update is pretty cool. Starting mid-May, users will see changes in AdWords to keyword matching and quality score evaluation. Change to Keyword Matching Phrase +...
by Upbeat Marketing | May 10, 2012 | Branding, Business Growth, Event Marketing, Marketing, PR
Every business has one fear in common: making a PUBLIC mistake. But should that be your biggest fear? No. Every company makes mistakes – it’s inevitable! Accidents happen or something slips through the cracks, but it’s the way that the situation is handled that...