by Upbeat Marketing | Mar 24, 2014 | Branding, Business Growth, Creative Solutions, Grassroots Marketing, Marketing
“A 2012 Google study found that 60 percent of B2B tech buyers seek peer reviews before they make a purchase decision. And, according to a McKinsey report, word of mouth is the primary factor behind 20 to 50 percent of all purchase decisions.” We cannot...
by Upbeat Marketing | Jan 21, 2014 | Business Growth, Creative Solutions, Event Marketing, Grassroots Marketing, Marketing
Events are an essential way to get your product or business out there in the public eye. However at any standard event, be it a tradeshow, festival or fair, there are bound to be other companies and even your competition present! How do you make sure that your booth...
by Upbeat Marketing | Dec 18, 2013 | Brainstorming, Business Growth, Creative Solutions, holiday marketing, Marketing
Tis the season! Christmas is right around the corner and new year celebrations will follow closely behind. While the holidays can be seen as stressful to some, we encourage you to utilize the holidays to expand, develop and plan out your goals for 2014. Holiday...
by Upbeat Marketing | Dec 4, 2013 | Business Growth, Creative Solutions, Insipiration
As we near the end of the year, you may find that you need an extra spark to get your creativity flowing! Have you run into an inspirational rut? Experiencing writer’s block? We’ve got you covered. Enjoy some of our favorite resources that can help you...
by Upbeat Marketing | Oct 30, 2013 | Blogging, Business Growth, Creative Solutions, Marketing, Social Media
In a growing technological world where consumers are becoming more informed, intelligent and saavy every minute, the customer experience in changing. You cannot treat your customers in a cookie cutter way or apply the same customer experience you did years ago to...
by Upbeat Marketing | Oct 23, 2013 | Branding, Business Growth, Creative Solutions, Social Media
Most of us are already aware that businesses are taking on social media at a rapid pace. Social media is an incredible tool to build your brand and your business! Inc.com states that the greatest benefit according to marketers is “generating more business...