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Email Marketing Tips and Tricks with Constant Contact

by Upbeat Marketing | Aug 3, 2012 | Branding, Email Marketing, Grassroots Marketing, Marketing, Social Media

As a team, Upbeat Marketing has been working with Constant Contact for over 10 years. We’ve learned the ins and outs, ups and downs and recently a couple of tricks that have helped make our campaigns more successful. So successful, in fact that we were named a...

Calling All Content!

by Upbeat Marketing | Jun 14, 2012 | Branding, Marketing, Search Engine Optimization, Social Media

We keep hearing “Content is King.” As a small business, it can be challenging to create content for social media posts, blog posts, website pages, email campaigns, print collateral and more on a daily or weekly basis. Where do you find content? How do you create it?...

How to Handle a PR Crisis

by Upbeat Marketing | May 10, 2012 | Branding, Business Growth, Event Marketing, Marketing, PR

Every business has one fear in common: making a PUBLIC mistake. But should that be your biggest fear? No. Every company makes mistakes – it’s inevitable! Accidents happen or something slips through the cracks, but it’s the way that the situation is handled that...

Don’t Get Tied-Up with Facebook Timeline

by Upbeat Marketing | Mar 28, 2012 | Blog Posts, Branding, Business Growth, Social Media

This Friday, March 30th, Facebook will be transitioning all pages to the NEW Timeline format.  The new format will change the way businesses and fans interact on Facebook, so we’ve put together a few tips and suggestions to help you organize your page for an optimal...

PR & Social Media with The Pecan Street Festival

by Upbeat Marketing | Feb 7, 2012 | Branding, Event Marketing, PR, Social Media

Upbeat Marketing is excited to be working with Pecan Street Festival this year!  We are honored to be chosen to manage the Public Relations and Social Media aspects of their Spring Show held the weekend of May 5th and 6th.  We will be working with local media in order...

The Evolution of a Company Logo

by Upbeat Marketing | Nov 4, 2011 | Branding, Business Growth, Logos & Websites, Marketing

Your company logo is a very important part of your overall brand.  In many cases, your logo serves as the first interaction or experience your customer has with your business.  The logo itself can tell the story of your business or capture the personality of the...
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