by Upbeat Marketing | May 16, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
In true Google form, they thrust another update upon us with little to no warning. Fortunately, this is update is pretty cool. Starting mid-May, users will see changes in AdWords to keyword matching and quality score evaluation. Change to Keyword Matching Phrase +...
by Upbeat Marketing | Mar 28, 2012 | Blog Posts, Branding, Business Growth, Social Media
This Friday, March 30th, Facebook will be transitioning all pages to the NEW Timeline format. The new format will change the way businesses and fans interact on Facebook, so we’ve put together a few tips and suggestions to help you organize your page for an optimal...
by Upbeat Marketing | Mar 19, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
Remarketing, while it still looks like a spelling mistake, is a word that’s becoming more and more common. And for good reason. Remarketing is one of the most powerful tools, inside of the most powerful online marketing tool kit…Google AdWords. What is it?...
by Upbeat Marketing | Feb 24, 2012 | Blog Posts, Grassroots Marketing, Marketing, PR
You spend several hours drafting press releases that urge people to come out to your event or to use your service or product. Then you spend several days sending these press releases out to dozens of reporters. After not hearing back, you spend hours wondering why...
by Upbeat Marketing | Feb 17, 2012 | Blog Posts, Event Marketing, Grassroots Marketing
Marathon weekend is here! Upbeat Marketing is incredibly proud to be part of Team LIVESTRONG not only for the race this weekend, but for the greater goal of fighting and beating cancer. It was a joy to be part of this fundraising initiative, and we are happy to report...
by Upbeat Marketing | Jan 9, 2012 | Blog Posts, Business Growth, Marketing
Attention Ladies! Upbeat Marketing and Texas Running Company are teaming up to bring the ladies of Austin a healthy, informative and fun shopping night! Have you made health-related New Year’s Resolutions? Do you need help getting 2012 off to a healthy,...