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Patagonia’s “Don’t Buy This Jacket” Campaign

by Suzanne Feezel | May 2, 2013 | Blog Posts, Blogging, Business Growth, Creative Solutions, Insipiration, Marketing, Productivity

At Upbeat Marketing we are always on the hunt for brands that introduce a fresh approach to marketing. We recently ran across a campaign that did just that. We hope this example will inspire you in your marketing efforts, and that it will cause you to pause and...

Thank you, Reddit!

by Suzanne Feezel | Apr 18, 2013 | Blog Posts, Blogging, Creative Solutions, Insipiration, Marketing, Non-profit, Productivity, Social Media

Upbeat Marketing has worked closely with the non-profit organization, Please BE KIND to Cyclists (PBKTC) for many years now. For those of you who don’t know, PBKTC is an Austin based non-profit that seeks to create a safe and healthy relationship between cyclists and...

Call Me Maybe?

by Suzanne Feezel | Apr 16, 2013 | Blogging, Creative Solutions, Insipiration, Productivity

In this day and age of email, text messaging and instant chat, the phone seems to havelost its primary function: the phone call. Phone calls appear to have gone by the wayside in lieu of the aforementioned forms of communication (and not just in for personal use). It...

Online Content Search Tools and Services

by Upbeat Marketing | Apr 5, 2013 | Blogging, Creative Solutions, Insipiration, Marketing, Social Media

By now you know that content is king when it comes to your business’s website, blog and social media presence. When Google’s algorithms compute rankings search results, they not only consider websites containing a good amount of content, but most...

Connect to the World of Visual Marketing

by Upbeat Marketing | Feb 1, 2013 | Blogging, Brainstorming, Branding, Creative Solutions, Insipiration, Marketing

Do you recall playing riveting games of Connect 4 as a child?  Much like the strategy involved in Connect 4, success in marketing requires many pieces working together.  Today, an aspect of marketing that is becoming increasingly significant and effective is the use...

The Business Benefit of Using RSS Feeds & Readers

by Upbeat Marketing | Dec 6, 2012 | Blogging, Creative Solutions, Insipiration, Marketing, Productivity

As a business owner, keeping up with your industry trends and conversations can be overwhelming.  In today’s content-driven world, we’re constantly recommending tools and strategies to help our clients improve their efficiency and find new content ideas for their...
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