by Upbeat Marketing | Aug 3, 2012 | Branding, Email Marketing, Grassroots Marketing, Marketing, Social Media
As a team, Upbeat Marketing has been working with Constant Contact for over 10 years. We’ve learned the ins and outs, ups and downs and recently a couple of tricks that have helped make our campaigns more successful. So successful, in fact that we were named a...
by Upbeat Marketing | Jun 27, 2012 | Marketing, Productivity, Social Media
Now that you have the content, when do you post it? Businesses can drill down quite a way to determine the right time, the right content, the right audience and the right medium to post. For the purpose of the blog, we will focus on optimal time zones/audience and...
by Upbeat Marketing | Jun 14, 2012 | Branding, Marketing, Search Engine Optimization, Social Media
We keep hearing “Content is King.” As a small business, it can be challenging to create content for social media posts, blog posts, website pages, email campaigns, print collateral and more on a daily or weekly basis. Where do you find content? How do you create it?...
by Upbeat Marketing | May 16, 2012 | Blog Posts, Business Growth, Marketing, Pay Per Click Advertising, Search Engine Optimization
In true Google form, they thrust another update upon us with little to no warning. Fortunately, this is update is pretty cool. Starting mid-May, users will see changes in AdWords to keyword matching and quality score evaluation. Change to Keyword Matching Phrase +...
by Upbeat Marketing | May 10, 2012 | Branding, Business Growth, Event Marketing, Marketing, PR
Every business has one fear in common: making a PUBLIC mistake. But should that be your biggest fear? No. Every company makes mistakes – it’s inevitable! Accidents happen or something slips through the cracks, but it’s the way that the situation is handled that...
