by Upbeat Marketing | Mar 24, 2014 | Branding, Business Growth, Creative Solutions, Grassroots Marketing, Marketing
“A 2012 Google study found that 60 percent of B2B tech buyers seek peer reviews before they make a purchase decision. And, according to a McKinsey report, word of mouth is the primary factor behind 20 to 50 percent of all purchase decisions.” We cannot...
by Upbeat Marketing | Jan 21, 2014 | Business Growth, Creative Solutions, Event Marketing, Grassroots Marketing, Marketing
Events are an essential way to get your product or business out there in the public eye. However at any standard event, be it a tradeshow, festival or fair, there are bound to be other companies and even your competition present! How do you make sure that your booth...
by Upbeat Marketing | Dec 18, 2013 | Brainstorming, Business Growth, Creative Solutions, holiday marketing, Marketing
Tis the season! Christmas is right around the corner and new year celebrations will follow closely behind. While the holidays can be seen as stressful to some, we encourage you to utilize the holidays to expand, develop and plan out your goals for 2014. Holiday...
by Upbeat Marketing | Dec 11, 2013 | Blog Posts
So you are writing some copy for your marketing materials… What do you say? How do you say it? Who will read it? Let’s break down some simple questions that most professionals ask when writing copy for their marketing materials. 1) Can I use the same copy...
by Upbeat Marketing | Dec 4, 2013 | Business Growth, Creative Solutions, Insipiration
As we near the end of the year, you may find that you need an extra spark to get your creativity flowing! Have you run into an inspirational rut? Experiencing writer’s block? We’ve got you covered. Enjoy some of our favorite resources that can help you...
