by Suzanne Feezel | Dec 15, 2014 | Social Media
The impact of social media on the success of a business is becoming more and more apparent. Businesses and brands alike are seeing the importance of staying relevant online in a digital and mobile world, but many are struggling to effectively use social media to meet...
by Suzanne Feezel | Sep 17, 2014 | Marketing, Video Marketing
Do you have the time to write 1.8 million words? We didn’t think so. According to Dr. James McQuivey of Forrester Research, 1.8 million words is the value of one minute of video(Source: Video Brewery). It’s like that old adage “a picture is worth a thousand words”...
by Suzanne Feezel | Sep 11, 2013 | Blog Posts
Today more than ever consumers desire to engage and feel connected to the brands behind the products and services they use. In fact, they are investing more time in researching and learning about companies and products before making their purchasing decisions. The...
by Suzanne Feezel | Aug 19, 2013 | Blog Posts, Creative Solutions, Insipiration
In the marketing industry there can sometimes be negative talk surrounding client involvement in the creative process. Many designers and artists find themselves torn between their creative inspiration and the need to please a client. At Upbeat Marketing, we believe...
by Suzanne Feezel | Jul 26, 2013 | Marketing, Mobile Marketing
As a business owner you are likely approached every day with the “newest thing” that you must start doing in order to experience success in your industry. Investing time and resources in trends that will quickly pass away can be detrimental to a company, so it’s...
